Even a small typo or a problem with video playback can undercut the impact of your website. It would be a shame to design a new website and discover errors after the launch. You can prevent this kind of situation by allocating some time towards thorough quality assurance (QA) testing before your website goes live.
bookings and reservations are not being properly routed.form submissions on now being routed directly to notify the proper person to initiate a response.your website visitors cannot submit forms properly.The last thing you want to discover after launching a new website is that
If you’re selling products or services directly from your website, go through the payment process. Part of overall website UX, but worth mentioning on it’s own, you want to test each and every form, calendar booking feature, and payment processing feature individually as well. Check Form and Payment Submission Processes Test it on Google Chrome, Safari and Firefox.Ĭheck that the main menu and any other menus work properly on desktop and mobile views. Look at the website from multiple different devices to check for mobile-friendliness and browser compatibility. View it as a visitor and ask a few other team members or trusted customers to do so as well. The goal is to ensure that your website is easy to use and navigate, or that it’s functioning as intended. Usability should top your website testing checklist. Also, set up alerts for when people are receiving this message so you can fix the issues promptly.
This should be both fun and helpful, so it reflects positively on your brand and effectively redirects traffic before they leave your site. Improve user experience by adding a custom 404 or error page. Then, before your website launch, set up Google Analytics or a similar reporting tool to monitor website traffic and learn more about your visitors after the new site goes live. Anything good your website has going for it should be carried over to your new website with great care! While not applicable if this is your first website, businesses implementing a website redesign will want to assess when people are using your website, how they’re using it, where they’re coming from, and other behaviors and data. Review Existing Analytics and Search Engine Rankings Here are some of the most critical steps to include in your website launch plan and account for before: 1. In order to make the most of your new website, it’s important to carefully prepare for it to go live and then follow up your launch with the right announcement and website health monitoring activities. It’s the basic things that we can’t imagine missing that are often forgotten in the rush to get to the excitement!
Your company website is a major touchpoint for both existing and prospective customers, and launching a new site is an exciting step for any small to medium-sized business.īecause of the value of a professional website, you don’t want to rush this process.